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Employee Spotlight: Taylor Edwards

Posted by Clarissa Gotsch on Oct 30, 2018

1. How long have you been working at Anomaly and where were you working before?

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6 Ways to Improve Customer Service

Posted by Taylor Edwards on Oct 16, 2018

It pays to have excellent customer service. Literally. Keeping your customers satisfied, happy, and loyal is 6 to 7 times cheaper than trying to gain new ones. Additionally, companies that offer superior customer service have an opportunity to make even more than those that don't. About 70% of customers say that they would be willing to pay as much as 5-25% more for a product or service if it guarantees that they will have access to the best possible customer service.

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The Hidden Partner of a Successful Content Marketing Strategy

Posted by Jerry Wass on Oct 04, 2018

A successful content marketing strategy, has a hidden partner. Can you guess what it is? Let me give you a hint. What do you do when you have a problem shipping something? Or when you need to update your credit card information? You pick up your phone, right? At the end of the line is an agent at a contact center. Contact centers and content marketing are surprisingly but inextricably linked. Their connection is vital for developing successful content, leads, sales and customer relationships. 

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Contact Center Technology Glossary

Posted by Clarissa Gotsch on May 08, 2018

We put together a Contact Center Technology Glossary to get you started on some of the terms and software you might see in a modern contact center's technology arsenal. So whether you run your own call center or utilize contact center outsourcing, these call center terms should keep everything straight between all of the acronyms.

Contact centers are pretty good with keeping up with new technology.

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Why We Should Not Micromanage Millennials in Contact Center Management

Posted by Clarissa Gotsch on Apr 27, 2018

"You better start swimming, or you'll sink like a stone. For times they are a-changing," Bob Dylan's 1964 lyrics still speak true to this day, and much has changed since the song debuted in the 1960's. The Baby Boomers that once made up a majority of the workforce are moving into retirement, and Millennials are taking their place. With this turnover in generations, also comes a change in perspectives, expectations, and culture. Contact center management, who have so long been rooted in micromanagement through agent performance and metrics, are going to have to alter how they manage their employees, or risk losing them. It has been shown that Millennials don't take too kindly to micromanagement, and are looking for a more fluid, creative, and trusting workplace. 

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FACTA: Fair and Accurate Transactions Act

Posted by Clarissa Gotsch on Apr 10, 2018

Call center compliance is as important to success as headsets and a dialer. Non-adherence and non-compliance to any local and national legislation can have serious ramifications that can add up to hefty fines. So when it comes to compliance, knowledge is necessary.

Here we begin a series discussing various legislations and policies that we adhere to so our call center not only protects information but insures our success, starting with FACTA.

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How to Generate Leads for Mortgage Brokers

Posted by Clarissa Gotsch on Mar 20, 2018

Why is lead generation important for mortgage brokers?

Lead generation is the sun, soil, and water for your mortgage business. It is essential for nourishing your business so it can keep up with or stay ahead of its competitors, and so it can grow. Old models that once worked for marketing and sales in the mortgage industry, don't any longer, as the market is an ever changing and evolving beast. Cold calling or pushy selling won't get you anywhere in the modern playing field. Lead generation, however, is golden. It's a win-win situation for both buyer and seller. The buyer is already interested, and has been looking at your service when they reach out to you, and you have an opportunity to pitch and pull in the fishing line on the buyers attention before another company does. 

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How To Outsource Customer Service and What to Look For

Posted by Clarissa Gotsch on Mar 07, 2018

Have you been thinking about outsourcing your companies' customer service?

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Quick Tips to A Successful Partnership Marketing Strategy

Posted by Clarissa Gotsch on Mar 01, 2018

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History of Contact Centers [Infographic]

Posted by Clarissa Gotsch on Feb 22, 2018

Customer service has come a long way in the last 200 years. We have gone from having to travel to the next town over to get your new radio repaired, to just simply picking up the phone. As new technolgies continue to develop, contact centers are constantly updating and integrating them into their buisnesses order to make the customer service experience as easy as possible. 

Here is the history and evolution of the Contact Center:

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