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5 Easy Steps To Mortgage Lead Generation

Posted by Kinsey Williams on Oct 04, 2019

Lead generation typically entails a lot of trial and error, but with these 5 easy steps you can be generating leads for you and your business like a pro! The infographic below gives you 5 easy steps to get and keep mortgage leads! 

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Filed under: Sales Lead Management

Why CRO's Should Outsource Patient Recruitment for Clinical Trials

Posted by Jerry Wass on Jan 02, 2019

For drug manufacturers and pharmaceutical companies, patient recruitment is the "elephant in the room". It is the primary cause of missing deadlines and early termination for a clinical trial if the trial fails to meet recruitment goals. Dealing with delays can be expensive, on top of already expensive clinical trial costs. As of 2015, just to develop and gain approval of one new prescription drug would cost a pharmaceutical company upwards of $2 billion dollars. 

Here are 3 steps to developing a successful patient recruitment strategy. 

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11 Common Myths About Contact Center Outsourcing

Posted by Taylor Edwards on Dec 11, 2018

In the realm of Contact Center Outsourcing there are a lot of misunderstandings and myths that seem to swirl around the topic. We're here to discuss 11 of those common misconceptions, from cost to quality, we want to clear the air some, and prove that outsourcing your call center may be the answer to growing your business after all.

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Sales Lead Management: Call First, Email Later

Posted by Matthew Wolcott on Nov 13, 2018

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Employee Spotlight: Taylor Edwards

Posted by Jerry Wass on Oct 30, 2018

1. How long have you been working at Anomaly and where were you working before?

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Filed under: employee spotlight

6 Ways to Improve Customer Service

Posted by Taylor Edwards on Oct 16, 2018

It pays to have excellent customer service. Literally. Keeping your customers satisfied, happy, and loyal is 6 to 7 times cheaper than trying to gain new ones. Additionally, companies that offer superior customer service have an opportunity to make even more than those that don't. About 70% of customers say that they would be willing to pay as much as 5-25% more for a product or service if it guarantees that they will have access to the best possible customer service.

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Filed under: customer service

The Hidden Partner of a Successful Content Marketing Strategy

Posted by Jerry Wass on Oct 04, 2018

A successful content marketing strategy, has a hidden partner. Can you guess what it is? Let me give you a hint. What do you do when you have a problem shipping something? Or when you need to update your credit card information? You pick up your phone, right? At the end of the line is an agent at a contact center. Contact centers and content marketing are surprisingly but inextricably linked. Their connection is vital for developing successful content, leads, sales and customer relationships. 

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Contact Center Technology Glossary

Posted by Clarissa Gotsch on May 08, 2018

We put together a Contact Center Technology Glossary to get you started on some of the terms and software you might see in a modern contact center's technology arsenal. So whether you run your own call center or utilize contact center outsourcing, these call center terms should keep everything straight between all of the acronyms.

Contact centers are pretty good with keeping up with new technology.

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Filed under: technology

Why We Should Not Micromanage Millennials in Contact Center Management

Posted by Clarissa Gotsch on Apr 27, 2018

"You better start swimming, or you'll sink like a stone. For times they are a-changing," Bob Dylan's 1964 lyrics still speak true to this day, and much has changed since the song debuted in the 1960's. The Baby Boomers that once made up a majority of the workforce are moving into retirement, and Millennials are taking their place. With this turnover in generations, also comes a change in perspectives, expectations, and culture. Contact center management, who have so long been rooted in micromanagement through agent performance and metrics, are going to have to alter how they manage their employees, or risk losing them. It has been shown that Millennials don't take too kindly to micromanagement, and are looking for a more fluid, creative, and trusting workplace. 

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Filed under: call center management

FACTA: Fair and Accurate Transactions Act

Posted by Clarissa Gotsch on Apr 10, 2018

Call center compliance is as important to success as headsets and a dialer. Non-adherence and non-compliance to any local and national legislation can have serious ramifications that can add up to hefty fines. So when it comes to compliance, knowledge is necessary.

Here we begin a series discussing various legislations and policies that we adhere to so our call center not only protects information but insures our success, starting with FACTA.

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Filed under: compliance

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